There are so many of your potential clients out there that just need clear, honest, and compelling communication to call them off the sidelines and into taking action.
My done-for-you copywriting combines research into your clients' story, knowledge of your amazing offer, and a thorough understanding of the customer journey that people must go through in order to move from observers to participants.
Let's tell the story of what you have to offer so that all barriers are cleared out of the way for your clients and they can take action.
And this is exactly where I'll bring conversion copywriting to work for you.
Over the years I’ve seen so many people who felt called to act... whether to volunteer in their community, or church, or to use their gifts for the good of others... but who did not act on it until someone else called them to action!
It happens all the time, and I bet you would include yourself in that group; I certainly include myself.
Can you think of a point in the past when you needed someone else to speak into your life and because they did you took that first action step into something new?
Maybe it was learning a new skill, or asking that special someone on a date, or taking the scary-yet-rewarding step of investing in your business.
...and call them to action.
Conversion copywriting is all about helping connect you to your client's story.
Your part in their story is as the coach, the mentor, the wizard, the guide… and I believe they need what only you have been created to do.
So I lean in with my pen raised and ready to learn your story and your client's story. That's when we can make the connection between your offer and the journey they are on...
That's why I'm passionate about copywriting
I love to learn people's stories and I would love to learn yours!
You might say that my life experiences have developed in me both a love for a good story and the importance - actually the necessity -of being able to communicate stories well.
Better than any other type of communication, people connect with stories!
In college I pursued a degree in Anthropology, and while studying people and cultures I discovered that I love learning about what makes people and society tick.
Whether it was working at a magazine company in the marketing department, serving in the Peace Corps, or directing community service and volunteer engagement ministries… want to know something I found to be true in all of those settings?
Stories are powerful!
...and I create online campaigns and communication for businesses and organizations so that you can cut through the marketing noise, engage your target audience, attract new clients, and increase sales.
Fun fact? I’m also the oldest of 9 kids (cue the "you could be a whole baseball team!" jokes) and family is important to me. And yes, I am that classic, firstborn child.
When I wasn't doing all-the-responsible-things, 9 times out of 10 you’d find me reading every book I could get my hands on. Both my parents loved good stories and my dad is an author so from early on I learned to appreciate a good story.
